ADMIRE: Advanced Data Mining and Integration for Europe


ADMIRE will accelerate access to and increase the benefits that can be gained from data exploitation for the European citizen and economy.

It will achieve this by delivering consistent and easy-to-use technology for extracting information and knowledge. To cope with complexity, change, heterogeneity of services, data and processes an abstract view of data-mining and integration will be developed. This will provide power to users and developers of data-mining and integration processes. ADMIRE is exploring two detailed data-intensive scenarios to test the technology:

  •  Flood modelling and simulation.
  • Customer-relationship management.

Flood modelling

The flood modelling and simulation application is a cascade of meteorological, hydrological and hydraulic models, which together allow users to predict flood hazards based on meteorological forecasts. ADMIRE provides an excellent opportunity to advance the model and provide additional analytical tools, which will speed up the simulation process and allow users to make better-informed decisions in controlling the workflow and data management within the application.

Customer-relationship management (CRM) 

The customer-relationship management (CRM) application provides support to business processes including sales, marketing and service. Each interaction with a customer is generally added to a customer’s contact history and staff can retrieve information on customers from the database as necessary. Through integrating the CRM with ADMIRE the application will be extended from a tool primarily for sales operatives to an analytical tool for managers, allowing them to respond more quickly and accurately to customer needs.

Advanced service-orientated business solutions

Europe leads the world in its use and development of advanced service-orientated business solutions. By focusing on advanced data-mining and integration, ADMIRE will improve such enterprise systems by showing how an integrated approach can deliver significant new capabilities with which to address the next generation of digital data challenges.

As well as managing the project, EPCC also provides a strong technical contribution based upon previous experience of developing the OGSA-DAI data access and integration technology that will play a major part in the ADMIRE architecture. Additionally EPCC brings considerable data mining experience from previous commercial and research projects.

ADMIRE ran from March 2008 to May 2011. For further information visit the EU's ADMIRE project webpage.